Practical marketing strategies, tailored to your business

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Custom-built marketing strategies - backed by proven expertise - that help local businesses attract, convert, and retain more customers. Start building confident, results-driven growth today.

Let's chat

Ready to help brands grow, empower stakeholders, and deliver measurable results.

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Core Marketing Experise

  • 10+ years leading marketing for franchise, multi-location, and locally-owned businesses

  • Expertise in digital lead generation, SEO, SEM, website optimization, and grassroots marketing

  • Skilled in email marketing, CRM, and marketing automation

  • Data-driven decision-making to improve conversions and customer lifetime value

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Leadership & Support

  • Increased local leads and store traffic through optimized digital strategies

  • Lowered customer acquisition costs and improved lead-to-scale conversions

  • Managed digital marketing budgets, delivering measurable ROI

  • Helped scale franchise systems while maintaining local marketing excellence

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Proven Impact

  • Proven ability to coach and support small business owners to drive local growth

  • Developed marketing playbooks and programs for easy local execution

  • Experienced in guiding teams through periods of growth and change

  • Strong collaborator with cross-functional teams and agency partners

Brand Awareness

Campaign Planning

E-commerce

Membership Marketing

Vendor/Agency Management

Meta Business Suite

Klaviyo

Canva

Google Business Profiles

KPI Development

CRM Management

Marketing Automation

Brand Awareness • Campaign Planning • E-commerce • Membership Marketing • Vendor/Agency Management • Meta Business Suite • Klaviyo • Canva • Google Business Profiles • KPI Development • CRM Management • Marketing Automation

Ways we can work together

  • Marketing Audit + Custom Action Plan

    Get a 360° look at what’s working and what’s not. I’ll review your current marketing efforts and deliver a 90-day roadmap with clear priorities and quick wins.

    Investment: Starting at $1,200

  • Fractional Marketing Leader

    For growing teams that need marketing guidance without a full-time hire. I’ll oversee your marketing strategy, paid media performance, and CRM/lifecycle programs to help your business scale.

    Investment: Starting at $75/hr

  • Campaign or Channel Project

    Need to optimize your ad performance, rebuild your email flows, or improve local marketing? I handle focused projects with start-to-finish ownership and clear deliverables.

    Investment: Scoped per project

Hi, I’m Bri

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I’m a marketing leader who helps consumer brands grow with clarity and consistency. After nearly a decade leading strategy and growth across the US for several franchise brands, I launched my consultancy to help more teams achieve scalable success without the overhead of a full-time marketing department.

Professionally…

  • Data-driven, people-focused

  • Clarity over complexity

  • Strategy that translates to action

Personally…

  • Detroit Lions fan

  • Dance mom

  • Dog-obsessed

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Brand Strategist, Colleague

“In addition to being organized and strategic, Bri is also incredibly creative. It’s rare to work with someone who possesses both great organizational and creative skills, but Bri absolutely has both. She is also generally just a great and easy person to work with.”

CMO, Supervisor

“I can confidently say she is one of the most thoughtful, strategic, and collaborative marketing leaders I’ve worked with. Her ability to listen to feedback, align on priorities, and deliver against roadmaps was a key reason we were able to roll out so many impactful initiatives while scaling the business.”

Let’s chat

Interested in working together? Fill out your contact preferences, and I’ll get back to you ASAP. I can’t wait to learn more about your business!